Dubai, has seen scores of online retailers rising from ground. Likes of online retailers, wholesalers, and B2B traders B2C traders. The challenge is unimaginable. After investing a hefty amount to build an online presence with high-quality website and functions, most businesses fall back on their marketing strategy. One thing is for sure that to expand your business in Dubai, having a strong marketing plan is absolutely important.
To take your business brand off the ground, and especially if it’s a online store, your success could heavily depend on search engine optimization or also known as SEO. In Dubai, hundreds and thousands of new businesses open up with stronger name and presence and money to invest.
Having said that, in a nutshell, SEO depends on 6 very important keypoints.
Keywords, Meta Tags, Content, Backlinks, Social Media, Product Images.
Keywords
Deploying a carefully selected keywords is first step to a successful SEO planning. Our researchers know what people look for in Dubai. Ever since country’s network infrastructure has been modernized by Etisalat, the main service provider of internet, accessing information and shopping online has become even more stronger and a 24/7 thing. To keep a continuous tap on the keyword searches that what people look for, where people want to go on holidays, where can I buy cheap carpet from?; where can I get cheap apartment with balcony; or which university I can study in?; are the major looked up phrases. Those keywords and phrases will drive targeted traffic to your website.
Meta Tags
Meta Tags definitely are important and they play a technical role in SEO. These are the first keywords how google’s bots link their algorithm to your website’s information. For Google it is important to find relevant meta tags.
Content
Never gets old this adage. “Content is the king.” Leading search engines and even all the top players in digital marketing world openly admit that content remains the bedrock of marketing success. To connect on true level with your customers it is absolutely important to have a truly appealing content to increase customer’s experience on your website. There are no exceptions. This important point definitely drives sales and connects with your customers and keep them.
